Optica Normal
OPTICA Normal is a display typeface built from orthogonal lines assembled in a fixed order. An optical game where typography emerges from a pattern of textures, challenging the viewer’s perception.
This system works best in large sizes, where the detail of the lines allows for the “decoding” of the hidden message. OPTICA Normal is a tribute to the kinetic and optical art of the Colombian master Omar Rayo.
- 2009 – Certificate of Excellence (Type Directors Club)
- 2010 – Certificate of Excellence (Tipos Latinos)
- 2010 – Nominated for Designpreis Deutschland
- Featured project on ilovetypography.com
- Review on fontfeed.com
- Featured on typographyserved.com
Purchase Options
Optica Pack (Normal + Negative)The complete collection. Includes both variants for high-contrast positive and negative compositions.
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$60.00
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Optica NormalThe original version featuring black lines on a light background. Designed for maximum visual impact.
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$35.00
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Optica NegativeNegative version, optimized for dark background and digital screen applications.
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$35.00
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As a display, it is unique, clever, and once deciphered, very memorable… the Aztec-Mayan pattern filtered through the Mexico 68 Olympic identity system seemed to be the clearest precedent for this, making it culturally authentic as well as excellent.
RICHARD KEGLER
Judge’s Choice | Type Directors Club 2009
View the complete visual case study on Behance.
| Family: | Optica Normal |
| Format: | .otf |
| Release: | 2008 |
| Features: | 145 Glyphs, Support Latin basic Mac Roman & Windows 1252 (basic) |
| Designer: | Manuel Guerrero |
| Buy now: | $35.00 Desktop Web |
| License: | BlueTypo_EULA |
| Specimen: |
